Pay-per-click is a great way to get the result you require in the short term but to get the most out of your money in any protracted campaign takes knowledge and expertise.
It’s worth having a finger in more than one pie, as the saying goes. Whilst organic search results are always to be desired, paying for your business to appear when crucial keywords and search phrases are entered into the major search engines is quick and easy way to obtain guaranteed conversions, and a strategy that can be used in conjunction with your organic SEO or on its own if the budget is tight. This sort of optimisation is known as PPC or pay-per-click. Despite being a commercial service to ensure your budget isn’t wasted some serious thought, planning and expertise are required to setup and manage a successful campaign.
Pay-per-click is a great way to get the result you require in the short term but to get the most out of your money in any protracted campaign takes knowledge and expertise. If your budget allows for it, a combination of PPC and organic SEO is the best way to reach your customer base. If you have your campaign setup correctly and you can factor that you are making profit on every penny spent then PPC becomes essential; in fact you are losing money by not using it!
Google Adwords is the pay-per-click provider of choice used by Sussex SEO. It has measurable results and a proven record of boosting brand exposure and online conversions, as well as meshing seamlessly with Google Analytics to provide measurable results that allow you to measure whether you are making a return on your investment.
Our pay-per-click services
We offer a variety of in-house pay-per-click services at Sussex SEO. You can choose to have us run the campaign for you as well as one on one coaching in how to administer and run your own campaign.
Complete Ongoing Management & Support
Landing Page Design for Conversion Optimization
Persuasive Writing for both PPC Ads & Landing Pages
Advanced Campaign & Ad Optimization
PPC Training and Monthly Mentoring for In-House PPC Management