corporate messaging

Once upon a time (4-5 years ago), on page SEO involved forcing your primary keyword into the title, headings and body text of the page you are trying to rank.  Not too dissimilar to the way Yoast SEO and most bloggers guide users nowadays.   If you wanted to rank highly for a specific term, you … Continued

Matt Cutts, Google’s head of search spam, said on Twitter 06/10 not to expect a new update to Google Toolbar PageRank this year. The announcement came as part of an interaction between Matt Cutts and Twitter user Niels Bosch when Niels asked Matt if there would be a PageRank update before the end of the … Continued

Google has released an updated iteration of their Panda algorithm. It had been roughly 10 months since the previous rollout and unlike previous incarnations this one appears to be in no hurry. Usually with the large algorithmic updates like this, there are significant shocks felt by webmasters more or less immediately. On this occasion Google … Continued

The source of the following post is Robert Adler (BOFU2U) of AutomatedTendencies.com.  Robert has a longstanding reputation within the internet marketing community. He is well known for thinking outside the box and specialises in controlling search engines for a variety of nefarious ends.  In his spare time he makes a habit of dropping nuggets of … Continued

The great guest posting gate of 2014 seems to have truly settled now and the stalwart of gaining trusted links and mentions to your site through hard work and quality content creation seems to be back to whatever is normal in the world of SEO is.  The perception of the space is now undoubtedly cleaner, … Continued

Category: Business advice