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Category Archives: Online marketing

5 Reasons Why Content Marketing Is Important For Your Marketing Strategy

Time and time again, we hear someone say content is king. The phrase has been overused and beaten to the bush, but where…
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Watch Your Language [with Google Ads]

Google Ads has a number of different settings available that can have a dramatic affect on your Pay Per Click performance.  One of the…
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CONTENT MARKETING: HOW TO ATTRACT NEW VISITORS TO YOUR WEBSITE

We all tend to be attracted to different things, right? Well, that is human nature.  How many sites have you visited in the…
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5 Ways to Successfully Build Your Online Reputation Using Social Media

Reputation is critical to the success of any business. People pay attention to what is being said about your business and this largely…
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Super Event Sussex: A delicious catering case study.

With Google algorithms becoming increasingly restrictive comes the demand for a rich, relevant backlink profile that can withstand change after change. The days…
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Fun with Domain Name Hacking

Are you stuck trying to choose the right domain name for your client? Well, you are not alone. It’s one of the most…
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Application of Advanced SEO Techniques

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Keywords & Commercial Intent

One of the first steps of any SEO or PPC campaign should always be keyword research.  The name of the game is for…
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Mobile-Friendly To Be A Google Ranking Factor on April 21st 2015

Is it true that Google will effectively penalise mobile-unfriendly sites from April 21, 2015? It would appear so according to Google…. When it…
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Penguin 5/2.1 Affects 1% of searches.

The fifth confirmed release of Google’s Penguin Algo filter just hit a few weeks ago.
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