Advanced SEO Techniques

Having a strong online presence and an SEO reseller program in place is essential for any business that wants to succeed and keep up with the competition. And while knowing how to skyrocket your website and make it visible to your target audience is essential, that’s no longer enough. According to a report by StatCounter, … Continued

There is no point in having a high-ranking website that no one wants to read. Likewise, there’s no point in having great content if no-one can find it. If you are looking to increase your traffic and obtain more leads, then the combination of high-quality content and a good SEO strategy is crucial to the … Continued

One major issue with blogging is the ability to continuously create great interactive content as often as possible. It is belabouring sometimes and requires a good amount of effort to arrive at those posts that are shared on social media and stand out. The good news is that you are not alone. Everyone has seasons … Continued

Our Managing-Director Mark Bryce-Sharron was recently interviewed by Maria Silvia Sanna from the team over at Wordlift. For those not in the know, Wordlift is an SEO tool that we’ve found is an essential short cut when working with the semantic web and structured data. Mark spoke to Maria about his unique insights into the semantic … Continued

When starting a new web build/SEO project, one of the first checks we perform is to ask a very simple question. Does the website we are working on look like/feel like a “big” brand and does the site comply with Google’s web quality guidelines. What are Google’s Web Quality Guidelines? In addition to its algorithms, … Continued

It has been well documented that Google has been using a machine learning/natural language processing technology called “Rankbrain” (which is an extension of its Hummingbird algorithm) to help deliver more relevant search results since 2015. Since the start of 2017/end of 2016 there has been a significant observable shift in the type of results returned … Continued

Once upon a time (4-5 years ago), on page SEO involved forcing your primary keyword into the title, headings and body text of the page you are trying to rank.  Not too dissimilar to the way Yoast SEO and most bloggers guide users nowadays.   If you wanted to rank highly for a specific term, you … Continued

Back in 2014, Sussex SEO we went looking for a solid UK WordPress host to partner with and stumbled onto FreshSites. We have had a really good experience with them and have since built a strong partnership thus felt it was only fair to give them a shameless plug on our site: What Makes FreshSites … Continued

Google is the most widely used search engine in the word fielding over 3 billion searches daily however when you remove the reverence afforded to it, Google is a still nothing more than a black box who inner workings simply attempt to calculate the relevance of a document vs a user’s search query/keyword. If you … Continued

Matt Cutts, Google’s head of search spam, said on Twitter 06/10 not to expect a new update to Google Toolbar PageRank this year. The announcement came as part of an interaction between Matt Cutts and Twitter user Niels Bosch when Niels asked Matt if there would be a PageRank update before the end of the … Continued